The DVD Verdict Manifesto
Mission Statement
Truth, cinematic justice, and the digital way...we hold these values dear at DVD
Verdict. We are a DVD review site not just for home theater enthusiasts, but for
film lovers in general, whether they like their films served on shiny silver
discs or not. Our goal is to present unique, informative, and thoughtful film
criticism, coupled with—though never overshadowed by—an assessment
of each film's DVD presentation.
Our Principles
Our Mission Statement begins with three principles: truth, cinematic justice,
and the digital way. These values reflect our approach to our reviews and DVD
coverage.
Truth
The public regards film reviewers with suspicion. Unfortunately,
attention-grabbing journalists, seduced by the studios, have sullied the
reputation of film criticism by allowing their names to be attached to marketing
department blurbs. Not so with DVD Verdict. While we do receive review copies of
many discs from the studios or their public relations firms, our reviews and
editorial coverage are in no way influenced by a desire to curry favor with
those who give us free films. We give you our straightforward opinion,
uninfluenced by any outside force.
Justice
You will find reviews at DVD Verdict that you will find at no other online
review source. Why? Because we believe that each film, whether high-profile or
unknown, deserves equal representation under the law. If a studio proffers us a
title to review, we accept it and review it, giving equal treatment to each. We
treat all films equally on their own merits. As part of this principle, we make
every effort to pair each disc with a judge who will give it fair treatment.
Each judge brings his or her own sensibilities to a film. We go to great lengths
to ensure that every defendant, from the latest Van Damme opus to a rarefied
Dogme 95 film, appears before the judge best suited to appreciate it and
evaluate the case on its merits.
The Digital Way
We love DVD—naturally, because we chose to review films in that medium
rather than theatrically or on television. DVD is the best technology currently
available to bring the theater experience to home audiences. We feel strongly
that all studios, film directors, DVD producers, and other parties in the
publication of a DVD title should respect DVD presentation quality standards (as
outlined later in this document) that are just and fair and right for both film
aficionados and home theater enthusiasts.
Our Purpose
Many DVD publications, both online and offline, give cursory notice to a film in
favor of a breakdown of its technical merits in excruciating detail. Not at DVD
Verdict. We believe that the prime motivation for the purchase of a DVD should
always be the film (or other main program) itself. Certainly, a poor technical
presentation can ruin the experience of even the best films, but high bitrates
and stacks of supplemental features do nothing to improve poor films. When
reviewing a disc, our reviewers give primary importance to a critique of the
film itself. We endeavor to back up every opinion with facts and interpretation
that will enable you to see that our critiques are justly founded. Since this is
a DVD review site, we also give a thorough critique of the disc's technical
presentation and supplemental features. However, we are not a site staffed by or
written for hardcore technophiles. Our staff members' review systems consist of
mid-range consumer grade equipment, and their critiques of the technical
presentation are made through careful observation, not scientific analysis.
Their comments on the technical quality of any disc should be considered
subjective opinion, not objective fact.
Scoring Methodology
The Scales of Justice—the 0-100 scores given to Video, Audio, Extras,
Acting, and Story—are the opinion of the reviewer and should never be
considered a replacement for comments made in the body of the review. Our
reviewers use their own formulae for assigning the numeric ratings, and the
ratings are subject to a certain degree of reviewer tilt or bias. Generally, we
assign scores keeping in mind the scales most teachers use when assigning letter
grades—91-100 is an A, 81-90 is a B, and so on.
DVD Verdict's Decree of DVD Presentation Quality Standards
The following standards are what we expect of every single DVD to be presented
in our courtroom. Though these standards only address the technical and physical
presentation on a DVD, we believe these rules will result in satisfaction for
any member of the public wishing to view a film on DVD. Studios, directors, and
DVD producers should adhere to these standards so consumers will receive optimum
value from their purchases, film lovers will be able to witness a film in its
original theatrical presentation (or as close as the home theater can
approximate), and home theater enthusiasts will not have purchased
top-of-the-line equipment in vain.
Video Presentations
All films must be presented in their theatrical aspect ratio. Where a differing
aspect ratio is desired by the director, studio, or other interested parties, it
must be as an alternative to the theatrical aspect ratio, either as part of the
same disc or as a separate release. All widescreen films with an aspect ratio of
1.78:1 or greater must be presented as anamorphic transfers. All video transfers
should be as free of negative defects as possible given the extant source
materials and age of the film. However, digital defects of all manner should be
held as close to nonexistent as possible. Edge enhancement is unnecessary and
should not be used.
Audio Presentations
All films must be presented with their theatrical audio formats intact. Audio
remixes to current standards are welcome and encouraged where appropriate, but
they must be included as an alternative to the theatrical audio format rather
than as a replacement. An exception to this rule is when the remix is a parallel
move, such as from 2.0 surround to Dolby Digital 5.1, or from Dolby Digital 5.1
to Dolby Digital 5.1 EX. All audio transfers should be as free of defects (such
as hiss, pops, or other background noise) as possible given the extant source
materials and age of the film.
Subtitles
All English-language films must be presented with optional English subtitles.
Additional language subtitles should be included for languages spoken in areas
where the disc will be reasonably expected to be distributed. In case of Region
1 discs, French and Spanish subtitles should be included where possible. Closed
captioning is not an acceptable substitute for optional subtitles.
Extras
The extras included on a disc must be proportionate to the retail price, when
compared to the prices of discs published by peer studios. A theatrical trailer
must be considered the bare minimum of extras on a DVD.
Packaging
DVDs should be packaged in plastic keep cases, such as those manufactured by
Amaray or Alpha. Where alternative packaging is desired, it should be of quality
and durability comparable to that of the standard keep case.
Manifesto last updated August 23rd, 2006.